Report

RealBrands 2024

A provocative gaze upon branding and Real Brands in artificial times.


Download the report for free now and stay up to date with everything that makes a brand real.



A thourough report to understand Real Brands, made entirely by Human Intelligence.




The Real Brands report is an insightful report, 100% proprietary, dedicated to professionals and scholars who want to start building the future of brands today. In this report, using the Real Brands methodology, we will reflect on branding in a different way: looking at 5 "worlds" of what makes a brand real, we sought to answer the question: is your brand prepared for the future and for connecting with people in a meaningful way?


Get access to valuable insights for those looking to build Real Brands in Artificial Times. So, if you seek to consolidate a brand without fear of the future, this is the place for you.



Insightful and tought-provoking


Branding oriented


Case studies, data and examples


Unlock a new way of thinking branding strategies


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